Spring is in the air! And I have been thinking about all things that spring brings, not only in nature but in our own internal goals and desires. How many of you are frantically engaging in the act of “spring cleaning”? Or beginning to sow seeds for your gardens, or perhaps sow new habits you wish to develop? I have always felt a sense of hope and opportunity with the change of each season, but these feelings are especially present between the winter/spring transition. Last y

We all know what perspective means. We learn about it when we're children - through interacting with others, through our experiences – even through the shows and movies we watch. Once we have a perspective, it forms our identity, and most of the time, that's that. But there is value in changing it; in taking a 30,000-foot view to see things a little differently. You see, it's so easy to put our noses to the grindstone every single day and rhythmically execute our daily routin

Being from New Orleans, this time of year is kind of a big deal. While Mardi Gras for tourists means Bourbon Street and other things that I won’t mention here, for Louisianians, it is a season of get-togethers, parades, carnival balls, great food and music, and everything purple, green, and gold. March is also my birthday month, so growing up, having a birthday during Mardi Gras season was unique. As luck would have it, my 18th birthday fell on Mardi Gras Day! I couldn’t wait

I’ve worked with many people over the lifespan of my business – each unique and skilled in different areas, each with a purpose beyond assisting The 25th Hour. With that, let me tell you a bit about my amazing team. Last year, I found Mellissa. You could say we collided in an advantageous way (a story for another day). She lives less than an hour from my hometown of New Orleans, and I’m thrilled to report we met in person a few months ago! Mellissa is remarkably skilled in di

Happy New Year! Excitement, opportunities, and possibilities! These words come to mind as we embark on a brand new year. Our team has been working to create opportunities for growth and success, not only for The 25th Hour but also for your business! We are thrilled to have created a new strategic offering that will catapult your business to reach new heights of success. Based upon a proven process called the Strategic Mapping Model™, the Transform Your Time Intensive (TYTI) w

In 2012, starting my own business was the furthest thing from my mind. As a reluctant entrepreneur, I haphazardly tackled everything that came my way. I built a solid reputation, and now I am building a solid vision for my future work. In part, my training in the Director of Operations (DOO) program through The Ops Authority is helping me fine-tune The 25th Hour’s offerings, as is the addition of two new team members; Mellissa and Rylee. More about them and their roles in my

What comes to mind when you read my blog title? Growth can imply many things. Often, what comes to mind immediately are things like scalability, a higher profit margin, more clients, more… more… more. And while this can be true, growth can be something completely different. It can mean drilling down into what matters most to you and your business. It can mean doing the work to become crystal clear on your values, mission, and vision. It can mean setting up and sticking to the

The last quarter of 2021 has arrived. How many of you are as stunned as I am that it’s already October? I spent much of September transitioning my children from summer mode to school mode and launching a massive online platform for one of my clients. It’s been non-stop. I still managed to reflect on the past year and dream about the new year ahead. We celebrated Rosh Hashanah (read my September blog here), and with that, I made a couple of pretty big decisions. But before I g

Ahhhh….. hello September! There are so many things I adore about September; transitions, renewal, new beginnings, and reflections on the months gone by, to name a few. For many of us, we are winding down summer activities and transitioning our children into school mode. And for all of us, 2021 has been unprecedented (again). September 6th and 7th this year are significant to my family and me as we celebrate Rosh Hashanah, the Jewish New Year. It's an important time for reflec

"Profit is not an event. Profit is a habit. " Mike Michalowicz I have to admit -- I have this book, but I haven’t yet read it in its entirety. I have read, listened to, and researched pieces of it, and it remains on my top-ten list of books to read and reference in the future. I am sure I won’t agree with some pieces, and I know some nuggets are so brilliantly logical that they’re confronting. As we are over halfway through 2021 (can you believe it?!) I wanted to revisit wher

I have been thinking a lot about the ways I’m proactive. Subsequently, that makes me think about how I am not proactive, leading me down the path of how to be more proactive. Do you ever have these cyclical dialogues in your brain, or is it just me? It’s been almost ten (10!) years since I started my business; The 25th Hour, and as I reflect on all the ways I have changed, how much I have experienced and learned - both in my failures and my successes - one thing that has rema

Ahhhhh…. Communication. It is indeed the key to success. So much has been researched and written on this topic that I won’t bore you with numerous articles and citations, or why this is such an analyzed topic (although it could be because communicating effectively is a life’s practice and a critical part of all your relationships - kids, partners, business associates, employees, employers, friend - the list is endless). When it comes to managing a team, it is vital to ensure

There are certain times in the year I revel in gratitude. I’m sure that we have some of these moments in common; visits with friends and family, a child’s birthday, faith-based celebrations, and the anniversary of my craniotomy (maybe you and I don’t have that last one in common!) - to name a few. May and June are significant months in my life. May being Brain Tumor Awareness month, and this June marks five years since I had my brain tumor removed. I have profound gratitude f

February 2021 marked the month I declared my Core Values. In case you missed it, you can read all about it here: My Values: Putting Your Business First. This month I am thinking about my next steps: to get clear on my Mission and Vision. Years ago, one of the most pivotal people in my professional life, Adam Burke, did a TEDx Talk and spoke about having a vision, a goal. He summed it up in such a simple way: ‘act like a dog and follow the ball, no matter where it goes.’ Sound

Y'all want to hear some damn good bragging? Here I go! The 25th Hour has served and supported over 40 businesses in 12 years. Five businesses, in particular, have partnered with The 25th Hour for dependable and timely services for over five straight years. I earned my OBM certification this year to honor my values of learning and growing and doing what ultimately benefits the clients that choose The 25th Hour. We will find that extra hour in your day and get you back to doing

May I request a moment of your time? This will only take a moment... I need to shout this from the rooftops…. !!!!THANK YOU!!!! I am so grateful to be here - exactly where I am meant to be - and not for one second do I think that I did it on my own! There are countless people I am immensely grateful to for their unwavering support throughout the years, but there are two very special women I want to shower with love and appreciation this holiday season! Tonya LaFleur -- you’ve

You may know me as your go-to, resourceful, strategy-driven OBM and CEO of my own business: The 25th Hour. But what do you really know about me - Rebecca - the person? Who am I when I'm not wearing the Chief Everything Officer hat? Well, here are a few things that don’t get mentioned during our strategy calls: I auditioned for Clown College with Ringling Bros. and Barnum & Bailey Circus. Seriously! It was a spur of the moment decision. I even had to ask my boss for permission