"The key is in not spending time, but in investing it." - Stephen R. Covey  


Since 2012, we have been honored to work with over 40 small businesses. From managing projects to building out systems and automating processes, The 25th Hour has a range of capabilities for businesses that need help managing critical operational gaps. We work with online entrepreneurs as well as local Greater Williamsburg businesses.  We manage the under-resourced and projects that slow you down, so you can focus on your core business offering.

The 25th Hour allows you to focus on the what and why, while we focus on the how.  Grow your business with peace of mind. Trust in The 25th Hour to lead you toward your vision. 

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Rebecca Scheetz likes to get things done. In 2022, Rebecca became a Certified Director of Operations building on her experience as a Certified Online Business Manager®. For more than 25 years, Rebecca has brought keen organizational and managerial skills to companies of all sizes and all stages of growth, from startups to large corporations. She provides leadership and strategic direction to assist you in realizing your vision.


Before founding The 25th Hour, Rebecca held various roles in education, nonprofit organizations, and video production. Her diverse professional experience has shaped her passion for helping people grow their businesses. From operating more efficiently, to thinking more creatively, Rebecca guides clients with a high level of thought and consideration.

She holds a Master’s Degree in Education from The College of William and Mary and a Bachelor’s Degree in Journalism and Mass Communication from Rutgers University. She is proud to have earned the title of Certified Online Business Manager®. Originally from New Orleans, Rebecca lives in Williamsburg, Virginia, with Marshall her beekeeping husband, a Master Cooper. They love going on adventures with their two children.


Focusing on the success of your business, The 25th Hour turns your vision into reality. Partnering with 6+ figure service-based businesses, we devote ourselves to you, treating your business as our own, working with your leadership team to provide strategic planning and management, establishing and supporting operational efficiencies, providing project management, and managing your day-to-day operations. With integrity, intelligence, and initiative, The 25th Hour helps you find another hour every day.  

  • Wholeheartedness: Sincerely devoted to you and your business, treating your business like ours, always asking, "If this were my business, what would I do?" 

  • Life-long Learning: Always open to new ideas and perspectives. Quick to realize if we are in a fixed or growth mindset, we are always seeking knowledge that we can integrate and improve upon what's already there.

  • Service to Others: Gandhi said: “The best way to find yourself is to lose yourself in the service of others.” We agree!

  • Integrity: Build trust by doing what we say, keeping commitments, and following through. We do whatever it takes.

  • Curiosity: We ask a lot of questions and do a lot of research because we really want to know. Working with us means we learn and grow TOGETHER!